Visit Ruapehu is in the process of developing a ‘Ruapehu Regional Visitor Development Plan (The Plan).
This is a critical step in the implementation of the Accelerate25 Economic Action Plan for the Manawatū-Whanganui Region.
The work involves the development of a clear ‘Value Proposition and Brand Promise’ for the Ruapehu sub-region (encompassing the Tongariro and Whanganui National Parks and the Whanganui River) alongside a ‘Destination Development Plan’.
The Plan is fundamental to the Accelerate25 goal of growing visitor numbers in a sustainable manner and increasing the visibility of the key Ruapehu sub-region and the experiences it delivers.
The Project Lead Team would encourage anyone involved with Ruapehu (or regional) tourism, or would like to provide a regional context to their business, product or service to engage with the process and keep themselves informed of its progress.