Here you will find a range of information, research and statistical data to help you make informed decisions.
If you require information that is not here, or assistance in interpreting any of this data, please contact Council's Tourism Development Manager Warren Furner.
How well do you know the Ruapehu District? What is our population? Is our population aging or are we getting younger? Are we more or less multi-cultural than the NZ average? Council’s community profile tool has been developed by specialist demographics company .id (Informed Decisions) and delivers a comprehensive demographic profile of the Ruapehu District based on 2001, 2006 and 2013 NZ Census data.
Ruapehu population data: profile.idnz.co.nz/ruapehu
Infometrics Ruapehu Annual Economic Profile
Infometrics is a privately owned and operated economic consultancy organisation. It provides economic information, research, analysis and forecasts that can assist businesses and other organisations in making their policy, planning and strategic decisions.
The Ruapehu Economic Profile provides analysis and insight on Ruapehu's economy, employment, productivity, business growth, standard of living, workforce, skills and tourism. You can also view the 2020 Annual Economic Profile report here.
Ruapehu retail spending and transaction activity
Council sources a monthly report showing the breakdown of retail spending and transaction activity in Ruapehu. The report is compiled by an organisation called Marketview by combining BNZ and Paymark transaction data. It shows the value of spending and transaction activity at Ruapehu retailers in a given month with the percentage change compared over the same period last year.
The merchant store type breakdowns are; accommodation, apparel, hospitality (bars, cafes, restaurants), food retailing, fuel, hardware/homeware, majors (including appliance, department stores, furniture/flooring), other retail and takeaways.
Note that there are only 12 months of the Marketview Monthly Report listed below. If you require earlier issues, please contact Council's Tourism Development Manager.
Manawatū Monthly Economic Update
Palmerston North City Council (PNCC) issues a monthly economic update for the Manawatū Region, including the Ruapehu District. These can be accessed via the PNCC website.