Promotion & Community Engagement

Good promotion helps people discover your event and strong community engagement helps people support it. This page shares a few ways to promote your event, connect with local communities and build positive relationships throughout your planning process.

Promoting your event

Local Promotion

Loca promotion helps build awareness and support within the community.

Depending on your event this could include:

notices or posters on community noticeboard
posting in local Facebook groups or pages
ads in local newspapers and radio
putting up posters and flyers
working with schools, clubs and business networks to be included in their newsletters/calendars; for example Enterprising Taumarunui have a great events calendar Whats On In and Around Taumarunui | Events Calendar

Promote Through Visit Ruapehu

Visit Ruapehu can help promote events across the district and encourages visitors to discover what is happening in Ruapehu.

Promotion opportunities may include social media, visitor information services at the isite, regional marketing activity, event calendars and other tourism and visitor channels.

Getting in touch with them early gives more opportunity for promotion and can help visitors looking for things to in Ruapehu plan ahead.

Reach out to Visit Ruapehu here, Contact Us | Regional Tourism Office | Visit Ruapehu

Eventfinda Listings

Eventfinda is a national event platform that helps event organisers promote events to a wider audience.

Creating an Eventfinda listing allows you to manage your event information directly, update details anytime and increase visibility beyond the local area.

Get started on your Eventfinda listing here, Eventfinda – Event Ticketing & Marketing

Visit Ruapehu also uses Eventfinda as the main source for event listings on its website. Once published on Eventfinda, your event will automatically feed through to Visit Ruapehu here, Find Events in Ruapehu | Visit Ruapehu

Council Social Media

Ruapehu District Council is proud to support community events and may share selected events on our social media channels.

Events should have a clear community focus, contribute positively to the Ruapehu community and align with Council's values and priorities.

Organisers are encouraged to provide their own Facebook event, poster or promotional image. Council does not create promotional content on behalf of event organisers.

Keeping communities informed & engaged

Community Engagement

Some events may affect nearby residents, businesses or the general public.

Sharing information early can help build positive relationships and reduce confusion around things such as road closures, noise, parking or increased visitor numbers.

It is also important to notify emergency services if your event may affect access, traffic movements or require additional support or resourcing.

Simple communication like letter drops and community meetings can make a big difference.

Volunteers & Community Involvement

Volunteers play an important role in many events and can help create strong community involvement and support.

If your event relies on volunteers, start planning early. Think about the roles you need filled, the skill required and how volunteers will be supported during the event.

Local clubs, organisations and community groups may also be able to assist as volunteers, with activities or other event support.

Early communication gives people time to get involved and understand how they can help.